FMCG Retail – Asda, Co-op, Kellogg’s

Whilst not as common I am used to working with templates or assets that have strict restrictions such as FMCG assets. Having worked for Agencies where some of their clients were involved in this sector I have had experience working with larger well known companies such as Asda, Coco-Cola, Kellogg’s and Co-op to name a few.

These assets have often meant more photo retouching or cutting out of assets to remove backgrounds. As well as using set templates for digital banners.

The work for Asda were email templates, an image bank and a landing page.

The work for Co-op were a set of digital banners. These included assets that had to be cut out of backgrounds and there were strict restrictions in terms of pricing placement.

The work for Kellogg’s were again digital banners which were included on their website to highlight their new range.